(WASHINGTON D.C.) – U.S. Direct Selling Association (DSA), the national trade association for companies that offer entrepreneurial opportunities to individuals who choose to sell products and services direct to customers, honored Heidi and Orville Thompson as the 2021 inductees into the DSA Hall of Fame during its virtual annual meeting, DSA Engage 2021.

Heidi and Orville received the industry's highest honor in recognition of their service and many contributions to DSA, the Direct Selling Education Foundation (DSEF), and the industry.

"Since 2004, when Heidi and Orville first began supporting DSA activities, they have been impacting the industry with their vision and service," explained Joseph N. Mariano, president of DSA. "I have the highest respect for Heidi and Orville and admire their commitment to their team, giving more than they receive, sharing best practices with peers, and solidifying the overall health of the direct selling industry. It's rare to find entrepreneurs like these two – and we are grateful for their leadership journey with DSA."

Heidi and Orville Thompson are the Co-Owners and Co-CEO's for Scentsy. Both have served in various capacities in supporting the industry and DSA, including Orville as Chair for the DSA Annual Meeting in 2013 and as DSA Board of Directors Chair in 2014.

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ABOUT THE DSA HALL OF FAME

The Direct Selling Association Hall of Fame Award honors individuals who have devoted significant years of service and have made considerable contributions to DSA, the Direct Selling Education Foundation (DSEF), and the direct selling industry. The first Hall of Fame inductees were named in 1963.

ABOUT THE DIRECT SELLING ASSOCIATION

For more than a century, the Direct Selling Association (DSA) has served as the national trade association for companies that offer entrepreneurial opportunities to independent sellers to market and sell products and services, typically outside of a fixed retail establishment. In 2020, direct selling took place across the United States, generating $40.1 billion in retail sales and 7.7 million entrepreneurs in the U.S. sold products or services through the direct selling channel, providing a personalized buying experience for 41.6 million preferred customers and discount buyers.