Direct sellers across the nation share their stories of entrepreneurial success and voice concerns about legislative challenges and regulatory threats

(WASHINGTON, D.C.) – Last week, the Direct Selling Association, the national trade association for direct selling companies, hosted its annual Direct Selling Day on Capitol Hill for independent direct sellers throughout the United States.

Almost 100 direct sellers and executives representing 14 DSA member companies met with over 70 Members of Congress’s offices to discuss the direct selling channel as a low-risk path to entrepreneurship. They emphasized the importance of legislative protections for independent workers and how other regulations impact the business.

“There are no better advocates for the direct selling community than independent direct sellers.” “Each year, DSA is privileged to provide elected officials and their staff the opportunity to engage with and hear the stories of success and fulfillment of member company executives and independent direct sellers,” said Joseph N. Mariano, DSA President, and Chief Executive Officer.

ABOUT THE DIRECT SELLING ASSOCIATION

For more than a century, the U.S. Direct Selling Association (DSA) has served as the national trade association for companies that offer entrepreneurial opportunities to independent sellers to market and sell products and services, typically outside of a fixed retail establishment. In 2023, direct selling took place across the United States, generating $36.7 billion in retail sales and 6.1 million entrepreneurs in the U.S. sold products or services through the direct selling channel, providing a personalized buying experience for 37.7 million customers.